What’s the Difference Between a Writer and Ghost Blogger?

Writers and ghost bloggers do the same thing, with the big exception being that ghost bloggers aren’t credited for their work. Instead, ghost bloggers generate content that is published under someone else’s personal name and/or company name. Ghost bloggers for hire are an essential part of a company’s SEO strategy. 

If you’re looking to gain more eyes on your content and increase your Google ranking, hiring a ghostwriter or blogger is the way to do it. Ghost bloggers have a gift for writing in a client’s chosen tone to make your content consistent across the board. 

Here’s what you need to know about hiring ghost bloggers and what you can expect from the process. 

How Ghostwriters Are Different from Traditional Writers

Traditional writers research topics and craft content that is published under their name. Furthermore, traditional writers may specialize in an industry, and as such, their content falls under that one topic umbrella. 

Ghostwriters, on the other hand, tend to work with clients from a variety of industries, which means they’re well-versed in conducting thorough research on a wide range of topics. Once their research is done, they’ll craft an informative and engaging blog that matches your company’s tone. 

Whereas traditional writers will submit their articles to their publisher or editor, ghostwriters will return their work either to the client themselves or a third-party digital marketing agency. At this point, the articles will undergo an editorial process before they’re published on the client’s website and social media channels. 

Why Hiring Ghost Bloggers is Recommended

Hiring ghost bloggers to write content for you is recommended because you may not have time to do it yourself. To improve your Google ranking, content needs to be added to your website consistently. If you write one week but don’t the other, then you’re not using content to your advantage. 

Hiring someone to do so means that you’ll be getting consistent publications and more opportunities for people to read them. The more people that visit your blog, the higher your website will rank in Google. Why? Because Google will assume that people find your content useful. And as a result, they’re more likely to recommend you to your target audience. 

Another reason to hire ghost bloggers is that it can save you money. Hiring an in-house writer may also require you to pay for full-time benefits and other perks. If you are a small business and can’t take that step yet, hiring ghostwriters through a marketing agency can keep more money in your pocket. 

Do You Want to Improve Your SEO Game? The Ghost Bloggers for Hire at Quill Marketing Can Help! 

If you want more eyes on your website, publishing engaging content is the way to do it! The ghost bloggers for hire at Quill Marketing can help. We have worked with a wide variety of industries and clients. Our writers can help improve your Google ranking.

Contact the Quill Marketing team via email at [email protected]. We look forward to working with you and seeing how our ghost bloggers for hire can increase your leads.