Tips & Tricks For White Label Blog Writing

If you're a small business owner, hiring a white label blog writing company can save you time and money.
Photo by Nick Morrison on Unsplash

More and more, it seems like there aren’t enough hours in the day to accomplish everything on your to-do list. This is especially true for small-business owners. With to-do lists a mile long, sometimes there isn’t enough time to set aside for content writing – especially if writing isn’t something you feel completely confident doing. That’s where white label blog writing comes in. Below, we answer some commonly asked questions about white label blog writing, including what it entails and why it’s necessary for your small business’s success. 

What is White Label Blogging? 

White label blogging is when a small business hires an outside company to generate quality content for them. Once the content is generated, you (the business owner) will upload it to your website under your company’s branding. White label blogging is essentially ghostwriting, but there are some tips and tricks for getting it done correctly. 

Tips for Small Businesses Looking to Invest in White Label Blog Writing

If you’re contemplating investing in white label blog writing services for your company, there are a few tips you should keep in mind:

1. Know Your Demographic

Understanding your target demographic is one of the keystones of every successful marketing strategy. Your demographic can tell white label blog writers a lot about the keywords they should work into your blog content to help it rank better. Keywords are essential to every SEO marketing strategy. They help determine what kinds of phrases your target audience is searching for. A white label blog writer can help you rank for these specific keyword searches by optimizing your content with keywords and other SEO best practices. 

2. Determine How Many Pieces of Content You Want

If you want to move forward with white label blog writing, you must determine how many pieces of content you want as part of your strategy. This is an important step because it will involve how much time you have to review and approve content. This will help manage expectations. Plus, the best part of working with a white label agency is that you can work with them to alter how many posts you get per month, so if you need to increase or decrease the number of content you get a month, you can do so. 

3. Take the Time to Find a Reputable White Label Blog Company

Most importantly, you have to take your time in finding a reputable white label company that can offer the kinds of blog writing services you need. When looking for a white label blog company, be sure to check out their:

  • Existing content
  • Company reviews
  • Pricing

Knowing what to expect from the white label agency you hire is key to ensuring you’re always getting the kinds of content that will help drive traffic to your website. 

Do You Need White Label Blog Writing Services? Contact Quill Marketing Today

If you’re a small-business owner, white label blog writing can help you. At Quill Marketing, our blog writing services can be customized to meet your unique business needs. To learn more, send us an email at