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Outsourcing Blog Writing: The Fundamentals

Blogging is one of the most productive ways for your business to market your products and services. However, maintaining a robust blog presence on top of all your other business responsibilities can be challenging. Most companies do not have the staffing capabilities or time to manage their blog presence on their own. As a result,[…]

Why Blogs Continue to Be a Sound Marketing Strategy

Modern businesses must use an innovative blogging marketing strategy to gain and retain customers. Blogs are frequently used across industries to capture online clientele, spread product or service information, and to identify customers when they seek help. Given that blogs are common now, it takes ingenuity and creativity to make entries that stand out. For[…]

If you're reluctant to market your business, use these marketing tips to help you get started.

Marketing Tips for Reluctant Marketers

If you have little to no marketing knowledge, you may feel hesitant to get started on any marketing goals or strategies because you lack the budget or experience. Luckily, there are a few marketing tips you can follow to help you increase your revenue and build brand awareness. Determine Your Company’s Goals  Before you start[…]

outsourcing blog writing

Benefits of White Label Content

Marketing agencies are turning to white label content now more than ever. This is mainly because inbound and content marketing are becoming increasingly popular. With online content being so important, white label blogging is becoming the clear choice to increase profits and save money. What Is White Label Blogging? White label content is content that[…]

Marketing Strategies for the Digital Age

Marketing Strategies for the Digital Age

In the digital age, consumers find themselves bombarded with information. To make sure your message reaches them, you need unique marketing strategies. According to Forbes magazine, there are three metrics necessary for incorporating clear business objectives into digital marketing: awareness, sales, and advocacy. If your company is considering expanding your marketing campaigns in the digital[…]

Blogging for Profit: When to Monetize Your Blog

For many people, a blog is fun, therapeutic, and informational. However, there is so much more to blogging than writing a few random posts. Many people write blogs for profit, and you can do the same. There are several points to consider before you attempt blogging for profit. Without these steps in place, you may[…]

Tips for Effective Holiday Marketing Campaigns

The 2016 holiday season is rapidly approaching and if you are a retailer without a holiday marketing campaign strategy, you need to create one quickly!  Here are some tips to help you help you edge out the competition and boost profitability.   Start Now (You’re Late) One of the vital factors to running a successful[…]

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Why Email Marketing Campaigns Are Highly Effective

Photo by Lauren Mancke on Unsplash Many people think, and will tell you, that email marketing campaigns are behind the times and useless. This is simply not true.  Email marketing campaigns are actually still one of the strongest marketing techniques in use. Those who use email marketing campaigns effectively know the “secrets.” It’s Personal A lot of people[…]

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Ten Statistics About Blogging

Blogging is still, and will continue to be, a key tool in getting traffic to your website. The blogosphere is rapidly changing and, as the saying goes, “Out with the old, in with the new,” is something every blogger should take very seriously.  We are over three-quarters through 2016 and here are ten statistics about[…]