How to sell white label blogging services

Photo by Kelly Jean on Unsplash

Photo by Kelly Jean on Unsplash

“How do I sell white label blogging services?”

We get that question all the time.  I get it – you have a great group of clients and everything is working well.  You have optimized their website for SEO and you have even dabbled in some off-site SEO best practices.  The client is happy, you are getting paid, and you have a great thing going.  However, you know you should offer blogging services as well but you don’t want to rock the boat.  You know it would be beneficial to your client and you could make some good money by offering this, but you don’t want your client to think you are nickel and diming them for just another thing.  We’d love to help you sell white label blogging services.

A good approach on how to sell white label blogging services is simply with an email to your customers.  You can explain to them the value of blogging for SEO and you can position yourself as the subject matter expert.  It is a non-threatening way to get your clients on board without the concern of losing them to what you are currently doing.

An email you could use to sell white label blogging services might look something like this below (note that the prices can be marked up however you choose):

Hi XXXXX,

I hope you are doing well.  I wanted to shoot you a quick email about a new service we are offering…blogging.  I know that you are familiar with blogging, but I want to give you a few bullet points on why we are now offering this service.

– Small businesses that blog get 126% more leads than those that don’t
– Once you have over 50 blog posts, web traffic goes up 30% on average
– After on-page optimization, blogging is one of the best things you can do for SEO.

Basically, we are offering this, because we think it will be a win for you…otherwise we wouldn’t do it.

We are a small business too, so we know how important price is (while keeping quality) so we put together some packages that will work for most small businesses.

2 Blogs a month – $125/month
4 Blogs a month – $199/month
8 Blogs a month – $345/month

By having our blogging services for a year, you will have 24 to 92 new pages of content.  Those are searchable pages that give people an opportunity to find you, tweet about you, and learn more about what you do.

If you wan to get started, simply reply to this email and let me know you are interested.  We’ll then ask just a few questions that we’ll need in order to get going.

Thanks,

Mike Hall
1mikehall@gmail.com
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 (Of course, replace 1mikehall@gmail.com and the name Mike Hall with your name and email.) 🙂
If you’d like to talk with us about more about how to sell white label blogging services, feel free to contact us!