Many small businesses face the bitter reality that they either don’t know how to or do not have the time to develop a comprehensive SEO strategy that gets them in front of their target audience. This is why you should hire a digital marketing company that specializes in quality article writing services.
Articles and various other forms of content writing help get eyes on your products and services. With the right implementation of best SEO practices, these eyes will turn into leads and eventually conversions that will make your small business money. Here’s how article writing services can generate profits.
Examples of Available Article Writing Services Your Small Business May Need
Running a business isn’t as black and white as managing the daily operations. There will come times when you need to announce the launch of a new company service or product and introduce new staff. As an industry expert, you may have to give an opinion on a topic that’s trending within the industry. Or, you may have found that a lot of customers have questions about how to use a product, so you want to develop a helpful FAQ.
These are all types of content your small business may need, and they come in the following forms:
Blogs/Articles
Blogs and articles are the lifeblood of any strong SEO content strategy. Simply put, your business needs both to get views online. As such, you need to hire a company that offers both styles of article writing services.
Generally speaking, articles have a professional tone. They don’t contain a lot of fluff. They’re a lot more formal. Blogs, on the other hand, are much more casual – like you’re talking to a friend. Both, however, can contain keywords to get you more views on Google.
Press Releases
Are you launching a new product? Are you collaborating with a local business? Is there a new Vice President of Operations you want to introduce to the world? Sure, you can – and should – write and publish an article on your website. However, you will also want to send out a press release.
A press release gets your exciting news in front of media publications that can spread awareness to a larger audience. They can take your company from regionally known to state- or country-wide status.
SEO Content
Though the best use of SEO is seen in blogs, articles, and press releases, this term applies to all of the content on your website and social media. SEO revolutionizes traditional words to make them easy for Google’s bots to crawl and store. When this happens, the keywords on your website will push your content out for any users with a specific query.
Though the concept of SEO is easy, it’s constantly changing to give companies a competitive edge. Marketing experts know this and how to work with the algorithm, not against it.
Need Quality Article Writing Services to Get More Eyes on Your Product? The Digital Marketing Experts at Quill Marketing Can Help!
Quill Marketing works with the top writers in the country. Whatever kind of article writing services your company needs to thrive, Quill Marketing can offer them. This includes SEO writing, blog writing, press releases, and top-notch articles. Get in touch with us today by emailing hello@quillmarketstg.wpenginepowered.com. We’re here to give your company a competitive edge!