Marketing Blog Tips: Set the Tone With Your Marketing Blog

Many marketing blog tips only focus on the “how” of writing individual posts, like how you draw in readers, choose relevant topics, or keep your readers reading. However, for today we’re going to talk about something broader: your tone, which is different from style and encompasses things like sentence construction and grammar. Instead, tone focuses[…]

Digital Marketing

Digital Marketing: Four Signs Your Website Is Outdated

When it comes to digital marketing, you know that a good first impression makes all the difference.  You need a website that is current and relevant to help improve your visitors’ experience with your company. However, if you have an outdated website, it may not give visitors the impression you desire. As a result, your[…]

SEO Tips

SEO Tips: Six Essentials for Your Website

Are you looking for the latest SEO tips? Most people are. Even people with well-established, highly successful businesses can sometimes struggle with SEO. Optimizing your position in search engines is a complicated task. If your struggling with this, you know how frustrating it can get. Sometimes, the process of increasing website traffic can feel like[…]

Marketing Strategies for the Digital Age

Marketing Strategies for the Digital Age

In the digital age, consumers find themselves bombarded with information. To make sure your message reaches them, you need unique marketing strategies. According to Forbes magazine, there are three metrics necessary for incorporating clear business objectives into digital marketing: awareness, sales, and advocacy. If your company is considering expanding your marketing campaigns in the digital[…]