Writing is hard, and effective writing can be even more difficult to achieve. Sometimes generating relevant blog topics and engaging material seems an impossible task. As content creators, it can be a challenge to keep things fresh.
Consider the following statistic from Optinmonster: The number of bloggers in the USA is expected to grow to 31.7 million in 2020.
How can you make your blog stand out? We’ll attempt to offer some assistance with that question in today’s blog post. We’ll take a look at a few ways to go about keeping your written content from getting bland and stale.
Fresh Blog Topics Tip #1: Remain Engaged with Your Audience
One of the most important things about writing great blogs is that it requires regular research. It’s not enough to have general knowledge about a subject. Your readers want to learn more from subject matter experts. When you’re not writing, be reading and researching. Live, breathe, and create based on new information. This leads into our next section–building your credibility.
Fresh Blog Topics Tip #2: Ethos, Pathos, and Logos
Another component of writing great blogs involves being able to generate content that embraces the three modes of persuasion: Ethos, Pathos, and Logos. These modes were described by the Greek philosopher Aristotle around the 4th Century BCE. A solid blog post will embrace all three methods.
Ethos correlates with credibility. When crafting solid posts, ethos is demonstrated through the use of good sources. Pathos correlates with emotional appeal. With respect to blogging, pathos is shown by allowing yourself to reflect on the subject matter within your heart and mind. Logos correlates with logic and reasoning. When writing, logos works closely with ethos. Good evidence, quotations, and anecdotal commentary from good sources will make your posts more valuable to readers. In the next section, we’ll look at how writing from a prose perspective can make it stronger.
Fresh Blog Topics Tip #3: Use Aspects of Storytelling
The next way to keep your blogs entertaining and engaging is to tell stories. Whenever possible, structure your writing in topical ways that lend well to crafting memorable examples. Find ways to engage your readers early on by using real people and real examples to make your writing come alive.
Readers latch onto writing that keeps their attention. Coupling storytelling with credible examples will make your writing shine. In the next section, we’ll take a look at how you can enhance what we’ve discussed so far with your own personality.
Fresh Blog Topics Tip #4: Inject Yourself into Your Blog
An additional method to liven up your blog posts comes from your writing style. As the writer and the content creator, it’s important to realize that your audience craves connections. Writing about an interesting topic is one thing, but showing the human factor takes it to the next level. When we talk about the human factor, it means being unique.
Every writer has their own experiences, their own understandings, and their own quirks to embrace. Generating content that shows how unique you are reveals your human side. Don’t try to be perfect–take risks with your writing style. You might be surprised to find that your readers and followers appreciate your unique point of view.
Quill Marketing: Your Interesting Blog Topic Specialists
Now that you’ve seen some of the ways to create innovative blog topics, it’s important to understand that you’re not alone. The professionals at Quill Marketing are experts in everything related to creative content. We’ll work hard to find thought provoking and attention grabbing topics to keep your readers coming back for more. Don’t waste another moment writing a mundane blog; contact our team today!