Blogging: How to Connect with Your Readers

Blogging is all about communication, and since this new platform has emerged, writers have been fighting to connect with audiences. Although trends come and go, there are a few core principles that attract readers to thriving blogs. It shouldn’t surprise you that most of these points involve content management. Be Human Voice isn’t quite everything[…]

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5 Signs Your Blog is Missing Your Target Audience

Having an attractive website and optimized on-page content will not lead to paying customers if you are failing to engage your target audience. Have you spent a lot of time and money building ways to market your business, but wondered why you aren’t gaining sales? If this is a question you have recently asked yourself,[…]

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How Proper Grammar Can Make You a Better Blogger

No one really likes grammar, but we all need it. Bloggers depend on it to make clear points and demonstrate their blogs’ level of professionalism. Proper grammar isn’t just a frustrating burden, however. Improving your grammar as a blogger can improve not only your sentence structure, but your overall blogging skills. Grammar, Reliability, and Professionalism[…]

Narrowing Subject Matter For Maximum Readership

The key to writing a successful blog that promotes your business is maximum readership. To improve readership, it’s important to narrow the subject matter. This makes your ideas easier to read and maximizes the readership of your blog. Today, many business owners make the mistake of covering a broad range of topics confusing the reader.[…]

How to Use Your Blog Content to Stand Out from Competitors

These days, everyone and their brother has a blog. Having and regularly updating your blog content is just treading water in the social selling world of today. Companies without blogs are falling further and further behind. What you do with your blog is the big difference between treading water and pulling ahead of the pack.[…]