Narrowing Subject Matter For Maximum Readership

The key to writing a successful blog that promotes your business is maximum readership. To improve readership, it’s important to narrow the subject matter. This makes your ideas easier to read and maximizes the readership of your blog. Today, many business owners make the mistake of covering a broad range of topics confusing the reader.[…]

How to Use Your Blog Content to Stand Out from Competitors

These days, everyone and their brother has a blog. Having and regularly updating your blog content is just treading water in the social selling world of today. Companies without blogs are falling further and further behind. What you do with your blog is the big difference between treading water and pulling ahead of the pack.[…]

Ten Statistics About Blogging

Blogging is still, and will continue to be, a key tool in getting traffic to your website. The blogosphere is rapidly changing and, as the saying goes, “Out with the old, in with the new,” is something every blogger should take very seriously.  We are over three-quarters through 2016 and here are ten statistics about[…]

Where and When to Look for a Change

You’ve developed a blog for your business, and now you’re waiting for results. Blogs draw results slowly, building an online presence over time, but you should be able to tie your keywords, topics, and content back to your products; and services’ performance. Sometimes, it may feel like your blog isn’t working, but you should always[…]

Four Reasons Why Blogging Is Good For Business

Years ago, blogging and business were two ideas that didn’t occupy the same space, much less the same sentence. In today’s market, having a blog for your business is gold. A blog allows your business to connect with your customers.  Additionally, it gives your company a voice and provides a way for you to build a relationship[…]