Predicting Marketing Trends for 2017

This year we saw marketing trends in content personalization, visual content, interactive content, influencer marketing, and mobile-first content marketing, to name a few.  So, what’s in store for the marketing world in 2017?  We don’t have a crystal ball, but here’s what we project. Visual Content  The majority of people today, prefer looking at colorful[…]

How to Reboot Your Web Presence in the New Year

As the end of 2016 looms near, now is the time to take a look and see what you can do to reboot your site to keep (or get) your web presence firmly established and engaging in the New Year.  Make it your New Year’s Resolution to refresh and revitalize your website, but don’t wait[…]

Why Email Marketing Campaigns Are Highly Effective

Many people think, and will tell you, that email marketing campaigns are behind the times and useless. This is simply not true.  Email marketing campaigns are actually still one of the strongest marketing techniques in use. Those who use email marketing campaigns effectively know the “secrets.” It’s Personal A lot of people believe social media[…]

Ten Statistics About Blogging

Blogging is still, and will continue to be, a key tool in getting traffic to your website. The blogosphere is rapidly changing and, as the saying goes, “Out with the old, in with the new,” is something every blogger should take very seriously.  We are over three-quarters through 2016 and here are ten statistics about[…]

Four Reasons Why Blogging Is Good For Business

Years ago, blogging and business were two ideas that didn’t occupy the same space, much less the same sentence. In today’s market, having a blog for your business is gold. A blog allows your business to connect with your customers.  Additionally, it gives your company a voice and provides a way for you to build a relationship[…]